Pre-Vet Every Ad Before ARCON, Meta, Google, TikTok, or X Ever See It.
Scrutia checks your images, video, and copy against ARCON's advertising standards and the policies of Meta, Google, TikTok, and X — before you submit.
verified400+ agency experts trust Scrutia pre-vetting.
The Cost of Finding Out After You've Already Submitted.
Every agency and brand running ads in Nigeria knows this moment: the creative is finished, the media is booked, the client is expecting a launch date — and then something stalls it.
The Late Rejection.
Meta, Google, or TikTok flags your main asset right before launch, often with little explanation. There's no time left to fix it properly, so the campaign ships late or ships weakened.
The Regulatory Delay.
A creative goes to ARCON, comes back with issues you didn't anticipate, and the vetting fee turns out to be higher — or the timeline longer — than what you budgeted for the client.
The Overlooked Detail.
A stock clip, a font, a piece of background music, or a face in a shot that shouldn't be there creates a compliance or copyright question after the campaign is already live — which is the most expensive time to discover it.
85%
Reduction in ARCON rework
Nigerian agencies report 4x faster approval cycles using Scrutia.
Prenatal Care for Your Advertising
The best way to think about Scrutia: it's the check-up before the launch, not the diagnosis after. Before your creative goes to ARCON or any ad platform, Scrutia reviews it, flags what's likely to cause a problem, and estimates what your ARCON vetting fees will look like — so you're submitting with information instead of hope.
Scrutia doesn't replace ARCON's or any platform's final decision. What it does is give you the same kind of visibility a reviewer would have, early enough that you can still act on it.
One Review. Every Gate Your Creative Has to Clear.
ARCON — Regulatory Compliance
Scrutia checks your creatives against ARCON's advertising standards and flags elements likely to raise questions — restricted claims, required disclaimers, and category-specific rules — along with an estimate of your vetting fees before you submit.
Meta Ads (Facebook + Instagram) — Policy Pre-Check
Scrutia reviews your creative against Meta's advertising policies, so you can see likely rejection triggers before you upload rather than after your account takes a strike.
Google Ads — Policy Pre-Check
Scrutia checks your creative and its destination against Google's ad policy requirements, including consistency between the ad and the landing page it points to.
TikTok Ads — Creative Policy Review
Built for short-form video, where rejections are most common — Scrutia checks content category restrictions, and music/audio usage rights before you publish.
X (Twitter) Ads — Policy & Category Gates
Scrutia checks your creative against X's restricted category rules and sensitive-content flags before it goes to review.
IP & Copyright
Beyond platform and regulatory policy, Scrutia checks whether anything in your creative — an image, a piece of music, a logo, a trademarked phrase — could expose you to a copyright or trademark claim.
Format support: Images (JPG, PNG), video (MP4), and ad copy — all reviewed in one dashboard, frame by frame and line by line.
From Upload to Ready-to-Submit in Four Steps
Master the ARCON Code.
Visual Talent Audit
Identify non-resident markers in background talent, protecting you from ₦500,000 ARCON foreign talent levies.
Foreign Talent Probability
Facial geometry markers indicate high probability of non-resident status for background talent (Subject 04).
Built for the Teams That Ship Campaigns Every Week
Ad Agencies
Running multi-platform campaigns for clients — review every asset before it goes to ARCON or the platforms.
In-House Brand and Marketing Teams
Protect brand equity and reduce the "we got flagged again" conversations.
Media Buyers and Planners
See likely rejection risk before the spend starts, not after.
Production Studios & Freelance Creators
Hand off creative that's already been checked, and spend less time in revision cycles.
Full Transparency. Enterprise Control.
Compliance Shouldn't Be a Guessing Game — or a Luxury.
Solo (BYO Key)
For independent practitioners, solo consultants, and creative teams.
Payment is completed securely inside the Scrutia app.
FEATURES INCLUDED:
- check_circle ARCON + Meta screening
- check_circle AI Model Flexibility (GLM 4 + Qwen 2.5)
- check_circle Standalone screens + Checklist
- check_circle Fee estimator & PDF exports
- check_circle Local folder sync & Dark mode
- check_circle 2 devices & Unlimited scans
- check_circle Bring Your Own (BYO) API Key
Agency (BYO Key)
For advertising agencies and media buying teams.
Payment is completed securely inside the Scrutia app.
Everything in Solo plus:
- check_circle 10 devices & Up to 5 team members
- check_circle White-label PDF reports
- check_circle Custom agency branding
- check_circle Campaign risk scoring
- check_circle Shared violations detection
- check_circle Priority email support (48h)
- check_circle Bring Your Own (BYO) API Key
Enterprise (Keys Included)
Fully managed compliance stack for large media houses.
We'll tailor a plan and quote for your team.
Managed Service
OpenRouter API keys are provided and fully managed by WBCi. No setup required.
Everything in Agency plus:
- check_circle Unlimited devices / Custom team members
- check_circle Managed API keys & Zero AI setup
- check_circle Custom rule packs & Onboarding
- check_circle Priority support (Slack, 24h)
- check_circle Custom branded installer & Dashboard
Frequently Asked Questions.
Every question we get, answered and cleared — like everything else Scrutia touches.
What is Scrutia?
Scrutia is a pre-vetting platform that checks advertising creatives — images, video, and copy — against ARCON's advertising standards and the policies of Meta, Google, TikTok, and X before submission, so you can identify issues and estimate costs in advance.
Pan-African Compliance.
We are expanding Scrutia beyond Nigeria to become the digital compliance engine for the entire continent.
Phase 1: Google & TikTok
Specific policy engines for short-form video patterns and search intent violations in the West African market.
Phase 2: SSA Expansion
Full presets for Kenya (KFCB) and South Africa (ASA) regulatory frameworks for multi-market campaigns.
Submit With Information, Not Guesswork.
Every unvetted creative is a bet on hoping nothing gets flagged. Run your first creative through Scrutia and see exactly where it stands — before ARCON or the platforms do.
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